HARRISBURG, PA — The 107th Pennsylvania Farm Show, Saturday, January 7 through Saturday, January 14, 2023, will feature a salute to the state’s most versatile flower and vegetable in the same booth.

This year, Uglies® Kettle Chips will exhibit alongside the Friends of the PA Farm Show Organization to educate attendees on a PA agricultural trend–Sunflowers! The Uglies exhibit is part of a larger PA Department of Agriculture exhibit highlighting the benefits of growing sunflowers in Pennsylvania.

Uglies Kettle Chips rely on sunflower oil for their superior taste and quality. In fact, Uglies is estimated to use 1.2 million pounds of sunflower oil in 2023 and could use up to 4 million if available! That’s 10,000 acres of sunflowers!


– Bob Zender, Director of Marketing

Come to the Show & See for Yourself!
Everyone is encouraged to attend the 2023 PA Farm Show and visit Booth 2402 in the Giant Expo Hall where you can learn all about sunflowers and their growing importance to PA agriculture and products like Uglies Kettle Chips.

You can check out a scale model of the Uglies Kettle Potato Chip production line to see how the chips are made while sampling delicious Uglies Kettle Chips!

The Uglies Kettle Chips scale model of the chip maker’s working production line is 20 feet long, 5 feet wide, and 9 feet tall, showing the process of making kettle potato chips from peeling, slicing, frying, conveying, seasoning and packaging. The must-see exhibit was hand-crafted by Elam Dieffenbach, a second-generation kettle chip maker, and woodworker.

2023 PA Farm Show Uglies Exhibit

Helping Farmers

Since 2017 Uglies Kettle Chips has been helping regional farmers by purchasing unwanted potatoes considered too “ugly” for other products. Perfectly fine in every other way, Uglies rescues these castoffs and transforms them into delicious snacks.

“We’re excited to collaborate in the sunflower exhibit because we have a brand that supports farmers by purchasing unwanted potatoes, reducing food waste, and contributes a portion of proceeds to help feed hungry children,” says Bob Zender, Director of Marketing for Dieffenbach’s. “Supporting sunflowers is the natural choice for us.”

So it is natural that Uglies champions the sunflower, a beneficial crop to farmers that provide a viable option for productive crop rotation. Like potatoes, sunflowers are a versatile plant, used for several applications from cooking oil to snack food production, livestock feed to birdseed, and much more. Sunflowers are a profitable, deep-rooted cover crop that can help loosen the soil, attract pollinators, and reintroduce nutrients back into the ground.

2023 PA Farm Show Uglies Exhibit
2023 PA Farm Show Uglies Exhibit

Uglies® Kettle Chips are made by Dieffenbach’s Snacks, a third-generation family-owned business based in Womelsdorf, PA. Established in 1964, Dieffenbach’s Snacks is most widely known for its delicious small-batch kettle cooked potato chips, which are sold throughout the USA under the Dieffenbach’s and Uglies brand names. Visit www.dieffenbachs.com and www.ugliessnacks.com for more information.